22 Can Details Curiosity... Kind Of - The UpStream

22 Can Details Curiosity... Kind Of

posted Sunday Jul 8, 2012 by Scott Ertz

22 Can Details Curiosity... Kind Of

Since Peter Molyneux left Microsoft and founded 22 Can, there has been a lot of interest about what the company would launch. Molyneux has said the company would produce 22 experimental games, something he is very good at (look at Milo). His first experiment, announced at E3 2012, is called Curiosity.

The game concept, explained in detail this week, is pretty simple: there is a box (pictured right) which contains something. Everyone in the world, up to 1 million at a time, get to hack away at the box to reveal the contents. That's it; pretty simple, right? The game is free, though you can purchase tools to help you break more, faster. For example, you can spend 50 cents to buy a pickax, or $50,000 to buy a diamond pickax. Molyneux describes the $50,000 purchase as "nothing to be ashamed of."

While 1 million people can destroy the box together, on iOS, Android and PC, only one person will get to reveal the contents. The important question everyone is asking, though, is what's inside? Obviously Molyneux will not tell, but he did say "it's so amazing I think it will appear on news reports." So, my question for you is, what is inside? Only time will tell, and we can start the journey on August 22. Give us your thoughts on the contents in the comments section.


Login to CommentWhat You're Saying

Be the first to comment!

We're live now - Join us!



Forgot password? Recover here.
Not a member? Register now.
Blog Meets Brand Stats