I knew this day would come when some data would surface suggesting that the PS3 has a larger worldwide market share than the Xbox 360 and IDG Strategy Analytics is suggesting just that. The Wii still sits on top with 75.5 million active units worldwide with the PS3 at 43.4 million followed by the Xbox 360's 42.9 million units worldwide at the end of 2010. So who is responsible for this crime against the gaming community? Everyone but the U.S. of course! While the Xbox 360 leads the US, as it should everywhere in the world, the PS3 enjoyed a million unit advantage over the Xbox 360 with 14.7 million to 13.7 million in 2010 and is also ahead in Asia. Strategy Analytics' Digital Consumer Practice analyst Jia Wu said,
While the Kinect peripheral has given a boost to Microsoft's Xbox 360 strategy, the console's performance outside of the U.S. continues to disappoint.
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The report also says that the PS3 will grow its sales to 15.7 million units by the end of 2011 still putting it ahead of the estimated 13.7 million unit grow worldwide for the Xbox 360. Despite this unbelievable prediction there is still hope for the Xbox 360, thanks to Kinect.
Global demand for Sony's PS3 has exceeded that of the Xbox 360 in each of the past two years, and we expect that to continue over the coming years. Recommending Microsoft continue(s) to innovate around its motion sensor technology, which will become increasingly relevant in the smart home era.
I would like to point out that when discussing the "smart home era" the console referenced was the Xbox 360 because it is better poised to be an actual home media hub instead of just a gaming system. Also, I was wondering if Europeans or Asians like to play games with their friends online and if they enjoy pain because you get none of the first and all the latter with PSN and Home. In the 20 minutes it takes for you to walk your avatar to the theater and load a movie trailer on Home, I could have watched an episode of The Office on Netflix with my friends. I also could have unlocked an achievement that benefits me way more than a trophy sitting on a shelf collecting dust. So yea, the numbers might say that Xbox 360 is losing the battle worldwide but it's winning in the only place that matters, so who cares about them?