Our friends over at Kotaku recently received a survey from Sony proposing a paid PlayStation Network subscription service, with 4 levels of service.
For $4.99 per month (or $29.99 per year), you get things like the Loyalty Program Rewards, Online Music and cross-game voice chat. The other three levels each run $9.99 per month (or $69.99 per year) and come with almost all of the available features, but there is no service that provides all. If you want free access to PSOne Classics, you are going to have to sacrifice user-to-user challenges. If you want Facebook, you don't get trophy alerts.
This brings up two distinct problems - the first being, why can't you have all of the features? Under what circumstances is it ever a good idea to force your customer to make a choice between features that they definitely want? Secondly, is it too late for Sony to start charging for features that have, until now, been free?
If you would like our insight on the topic, don't forget to tune in to PLuGHiTz Live! Radio tonight, Sunday, December 20, 2009 at 9PM Eastern.