20,0000 Down BlizzCon in 8 Minutes - The UpStream

20,0000 Down BlizzCon in 8 Minutes

posted Saturday Aug 8, 2009 by Jon Wurm

20,0000 Down BlizzCon in 8 Minutes

It's about that time of the year for Blizzard to roll out the red carpet for BlizzCon and this is apparently no well kept secret. Activision has reported selling 20,000 tickets in around 8 minutes so if you still want to go then QQ because as it stands there are no plans to sell anymore. You aren't completely SOL however as Blizzard will have their own internet coverage as well as Direct TV pay per view available. Apparently the company used a new auction selling method that worked out tremendously well. They sold all 20,000 tickets for $125 a ticket.

Hit the break for information from an Activision Blizzard investor conference call.

During Activision Blizzard's conference call with investors this week, it was revealed that 20,000 tickets for BlizzCon 2009 were sold. Keep in mind that each ticket for the two day event cost a whopping $125; that's in comparison to a four day ticket to this year's San Diego Comic Con (which cost $75) or a three day ticket to this year's Penny Arcade Expo (which costs $50). While 20,000 tickets were the upper limit for BlizzCon, they could have sold a lot more. The conference call stated that the tickets sold out in a mere eight minutes. We assume that's a total number since BlizzCon tickets this year were sold on two separate days. Of course, Blizzard gets even more money from the DirecTV pay-per-view coverage of BlizzCon along with their own streaming Internet coverage.


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