EA has had a lot of success making iPod Touch-platform games as of late, so it should come as no surprise that they have decided to create a new studio dedicated to nothing but mobile games, called 8lb Gorilla. The goal of the studio is to publish at least one mobile game every month. The first game under their umbrella is Zombies and Me which has already been released.
Though this might be good for EA, or anyone who owns stock in the company, it is not good for the kids writing the 99cent games in their bedrooms, as EA has now put themselves in direct competition. It certainly has the possibility of being the next Walmart, driving the small business out of the marketplace completely. Expect some unhappy blog posts in the coming months.