Personalized on-demand cosmetic products are a game-changer in the beauty industry, offering consumers a uniquely tailored shopping experience for customized personal care. At CES 2024, Fred Ifergan, CEO of Gydtech, a company specializing in on-demand cosmetic products, discussed how his company provides tailored cosmetic care for shoppers through advanced AI technology.
One such solution for customized personal care is the use of AI technology to analyze skin and hair conditions through a simple selfie and conversation with a chatbot. The process begins with taking a selfie, which is then analyzed by Gydtech's AI algorithms to determine the specific needs of the individual's skin and hair across a multitude of existing products. The chatbot may ask follow-up questions to gather more information and ensure accuracy. Based on this data, the technology filters out products that may not be suitable for the individual, such as those that could aggravate skin conditions like eczema. Then it recommends products that are compatible with the individual's unique characteristics and needs.
This personalized approach to beauty tech not only enhances the shopping experience for consumers but also ensures that they are using products that are truly beneficial for their skin and hair. By matching specific needs with the capabilities of various products, individuals can avoid wasting time and money on products that may not work for them.
The decision to develop personalized beauty tech solutions like this was driven by a desire to address the growing demand for individualized products and services in the beauty industry. Consumers are increasingly seeking personal care products that are tailored to their specific needs and preferences. By leveraging AI technology to analyze and match individual needs with product capabilities, companies like Gydtech are able to provide a more personalized and effective shopping experience for consumers. This innovative approach allows consumers to have a one-of-a-kind product that caters specifically to their needs and preferences.
Gydtech's personalized beauty tech solutions can also be adapted to other industries beyond cosmetics and hair care, such as fashion, pet foods, and dietary supplements, making it a versatile solution for businesses looking to better understand and provide better tailored services to their customers. By licensing or contracting with Gydtech, businesses can create a more satisfying and effective shopping experience for their own customers.
By using AI technology to analyze skin and hair conditions, recommend products, and provide personalized recommendations, companies like Gydtech are revolutionizing the way consumers shop for skincare and cosmetics. This New Commerce 3.0 not only enhances consumer's shopping experience but also ensures that individuals are using products that are truly beneficial for their unique needs.
In addition, Gydtech's technology can be white labeled for a number of other industries, bringing personalized shopping solutions to more companies for their consumers, as well.
You can learn more about Gydtech's personal care shopping solutions at their website.
Interview by Scott Ertz of F5 Live: Refreshing Technology.
Scott is a developer who has worked on projects of varying sizes, including all of the PLUGHITZ Corporation properties. He is also known in the gaming world for his time supporting the rhythm game community, through DDRLover and hosting tournaments throughout the Tampa Bay Area. Currently, when he is not working on software projects or hosting F5 Live: Refreshing Technology, Scott can often be found returning to his high school days working with the Foundation for Inspiration and Recognition of Science and Technology (FIRST), mentoring teams and helping with ROBOTICON Tampa Bay. He has also helped found a student software learning group, the ASCII Warriors, currently housed at AMRoC Fab Lab.
Terri has a background in writing, having written several books, as well as working for the St. Petersburg Times (now the Tampa Bay Times). She brings all of that knowledge to the PLUGHITZ Live team, helping to improve the writing for our reviews, episodes, and more. She also serves as an associate producer for PLUGHITZ Live Presents, helping to manage the guests and keep the broadcast on schedule.
