Dimenco: New spatial visualization for simulated reality @ CES 2022 - Show Notes

Dimenco: New spatial visualization for simulated reality @ CES 2022

Friday Feb 4, 2022 (00:11:20)


When you think of the future, what comes to mind? For many people, it's images of advanced technology and futuristic inventions. Dimenco is one company that is working to make the future a reality. They are focused on spatial visualization, in other words, making holograms a reality. This is something that has been dreamed about for years, but Dimenco is making it happen right now. With their cutting-edge software and hardware, they are changing the way we experience simulated reality.

What is the SR Display?

The Dimenco SR Display is the latest development in spatial visualization. So, what exactly does that mean? Well, the result is a high-resolution, fast display that creates realistic three-dimensional images without the need for wearing glasses. This makes it perfect for use in simulated reality applications, right on your own device.

We spoke to Dimenco's CEO, Maarten Tobias at CES 2022 to get a better understanding and a demo. And we will say, it's true that you have to see it to believe it. This 3D image w/out glasses is accomplished by adding an optical layer in front of your computer display. And it's not just a regular 3D display either, but more of a 3D perspective. It does this by adding in the feature of actually tracking your eyes. So when you move your head, the 3D image moves right along with you, as it does in the real world.

The display is quite impressive in action. It can create a holographic effect that is so realistic, it's hard to tell it's not actually a three-dimensional object. In addition, the SR Display is very fast - allowing for smooth and seamless animations. It can be used for 3D models, within games and it is even useful for engineering applications.

The technology brings the vision of the Nintendo 3DS to life without the technological limitations of that device. With Dimenco's SR Display, users can explore simulated reality without having to wear any special equipment.

Some of the benefits of using Dimenco technology include fast, rich, and natural three-dimensional experiences, with no wearables required. And the application unites hardware, software, and technology to deliver the best possible experience

Who is the Dimenco SR Display for?

The Dimenco SR Display is for anyone who wants to experience simulated reality. This includes businesses, educators, developers, and consumers. Dimenco is making it possible for everyone to experience the future.

What is Dimenco?

Inspired by a future filled with holograms like in Blade Runner, Iron Man, and Minority Report, we're taking simulated reality out of the realm of science fiction, and turning it into fact.

With its origins in Royal Philips Electronics, Dimenco prides itself as being the leader in the spatial visualization market since 2010. Per their website, they aim to push the boundaries to achieve their dream of simulated reality - one of the world's biggest developments in 3D. In a nutshell, they create technology that allows us to experience holograms - something that has been dreamed about for years. With their cutting-edge software and hardware, Dimenco is changing the way we experience simulated reality.


The prospect of bringing holographic technology right to our very own laptops is seriously exciting. We hope you enjoy this interview as much as we did! Don't forget to share your thoughts with us in the comments section and to learn more, make sure to visit their Website.

Interview by Todd Cochrane of Geek News Central.

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Michele Mendez

Episode Author

Although Michele has worked in the banking industry full time for many years, she originally went to school with a concentration in communications, advertising and marketing. She began her career in sales and retail management, selling electronics and computers. Her love of all things tech eventually brought her back into the electronics arena three years ago when she started with PLuGHiTz Corporation to help with special events as a Production Assistant. Soon she began to dabble with the audio and video and is loving her role as Producer. She's also one of our content writers and assists with product reviews. Looking forward, she is excited to expand her skill set into editing and helping the company continue to grow.


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Erin Hurst (00:07)

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Todd Cochrane (00:27)

So I'll go ahead and let you do introduce yourself and your company. Good morning. Welcome to the show.

Maarten Tobias (00:31)

Yeah. Good morning. Thanks for having me here. My name is Maarten Tobias. Yes, I'm from the Netherlands. And I work for a company called Dimenco. And we have created a technology, it's called simulated reality. And it's typically a technology that you have to see to believe. So that's why I brought you a sample. It's actually an Acer laptop that integrated our technology.

Todd Cochrane (00:49)


Maarten Tobias (00:50)

So shall I just give you a-

Todd Cochrane (00:51)

Yeah, absolutely.

Christopher Jordan (00:54)

Why do we?

Todd Cochrane (00:55)

So I don't know if we're going to be able to see this on the screen.

Christopher Jordan (00:59)

We can see it.

Maarten Tobias (00:59)

Yeah. So the effect will not be noticeable. So what we actually do, and that's why I'm going to turn it a bit to you.

Todd Cochrane (01:05)


Maarten Tobias (01:05)

For you.

Todd Cochrane (01:06)

Sure. So I'll go ahead. Go ahead and tell me what. I'm looking at a 3D image of a villa or old villa.

Maarten Tobias (01:14)

Yeah. So probably you see a 3D image popping in front of you. Yeah. So what we actually can achieve is a 3D image without glasses. So where do you normally always have a head-mounted display?

Todd Cochrane (01:26)


Maarten Tobias (01:26)

To see the metaverse for example.

Todd Cochrane (01:28)


Maarten Tobias (01:28)

Or to create a 3D effect.

Todd Cochrane (01:29)


Maarten Tobias (01:30)

You'll do that actually with an optical layer in front of the display.

Todd Cochrane (01:32)

So when I move my head, this thing is moving.

Maarten Tobias (01:35)

Yeah. So because we don't only give you a 3D perspective, we change the perspective of what you see. So we track your eyes. And by tracking your eyes, we make sure that you have a left image on your left eye and a right image on your right eye. But while you're moving your hand, you're actually changing the perspective of what you see, like in the real world. Yeah. And that's actually what we do.

Todd Cochrane (01:52)

So if I use the mouse, can I get a top-down view? Can I rotate your image further?

Maarten Tobias (01:57)

Definitely, definitely. So this is just an example of a model, a 3D model. So we support like 95% of the 3D models, but you can show games, you can use it for a V read for like engineers, designers, creators.

Todd Cochrane (02:12)

So I'm going to tell the audience when I'm looking at it here, and this is something I've never seen without any other type of special glasses. This 3D model coming out of the damn screen. It's kind, it looks like it's like in front of me. Not dramatically, but it's crazy.

Maarten Tobias (02:37)

If you use two fingers, you can actually zoom in, zoom out, and you can get it more into your, let's say, pop it out more on the screen.

Todd Cochrane (02:45)

That my friend is wild. So what do you think then, is going to be the application on this?

Maarten Tobias (02:53)

So Acer is positioning this as a content creator, Designers, if you're an architect, you work in 3D modeling. It's a typical technology that you can use. We furthermore are targeting gaming. So the older games already have the 3D information.

Todd Cochrane (03:00)

Yeah. Yep.

Maarten Tobias (03:08)

And we just need to leverage that 3D information and show it on our display technology. So gaming is definitely the second target. And then video conferencing, you can imagine, especially with a pandemic, people are seeing more in front of the screens, but they want to have that real-life experience. That's actually what we make possible.

Todd Cochrane (03:22)

What has been the response to this so far? I don't think, you know, if I was wearing a virtual headset, I would expect something like this, but I'm not. So what has been the response from the public on this?

Maarten Tobias (03:37)

Yes. You know, it's I think it's great. So I think as you said that it's mesmerizing, you have to really see it and believe it.

Todd Cochrane (03:43)

You have to see it.

Maarten Tobias (03:44)

That's why I thought you know, let's bring a sample because otherwise, you could make a really nice story. And sadly enough, of course, your listeners are not able to see it. But I think that's really the strength of the product.

Todd Cochrane (03:53)

Chris, I'm sitting here scratching my chin, dude. It's, what you've got on the screen, it doesn't give this any cor-. It doesn't give any context. What I'm seeing because it, it's actually out in front. It doesn't look like it's sitting right there. I'm like, wow, I tripped out because it looks like it jumps out of the screen. And I know it's just the optical on what it's doing. It's, it's like I'm wearing a virtual headset.

Maarten Tobias (04:18)

Exactly. So you can imagine that, especially with the hygienic problems. A virtual headset is not always desirable, especially because you're socially, totally out, out of the scope of people surrounding you.

Todd Cochrane (04:30)

So how did you, so you using a two-camera? Obviously, you have to have two cameras on a laptop to do this. I'm assuming

Maarten Tobias (04:37)

Well, that two cameras we actually use to track your eyes.

Todd Cochrane (04:39)


Maarten Tobias (04:40)

So, we need to make very sure where your eyes are and that we do that on. It's a metric system, but two millimeters accuracy. And then there's a special layer in front of the display and that special layer actually redirects the light. And by redirecting the light to your left eye and to your right eye, we make sure possible that you can see a 3D image.

Todd Cochrane (04:58)

Gotcha. So this is going to be gaming, architect.

Maarten Tobias (05:04)

Engineering. So if you are a CAD modeler or if you are an architect or you work in Building Information Management, if you want to visualize complex stuff, this is, this is a very easy way to visualize and understand 3D image information.

Todd Cochrane (05:20)

How did you do your first render of this particular image? Did you guys draw it? Or did you? What was the process to get the first image that you have here?

Maarten Tobias (05:29)

That's actually the cool thing. We can use any 3D object that's available. So you know, probably, you know, the this, an iPhone has a lidar camera.

Todd Cochrane (05:38)


Maarten Tobias (05:38)

I can make a scan and directly put it on the laptop. So we support 95% of all existing 3D formats. We don't have to do anything of it. We can also show you movies like Avatar, it has a 3D movie, you can show a 3D movie without glasses.

Todd Cochrane (05:54)

Well, this. Do you think this is going to go into television sets at some point?

Maarten Tobias (05:58)

So the downside is because we also change the perspective of what you see, it's only available for one person. So and most people watch TV as-

Todd Cochrane (06:07)

As a group. Yeah.

Maarten Tobias (06:08)

That's, that's difficult.

Todd Cochrane (06:09)

So the tracking.

Maarten Tobias (06:10)

The tracking and because, yeah, so that's for TV. That's more difficult. But you can think of laptops, mobile phones, tablets, monitors.

Todd Cochrane (06:18)


Maarten Tobias (06:18)

Were typically you have a one personal use device.

Todd Cochrane (06:22)

So how's?

Christopher Jordan (06:22)

You can use it in signage. Digital signage, all kinds of stuff.

Todd Cochrane (06:26)

Yeah. If you had digital signage so then there might be the ability through AI to detect multiple people, but you'd have to have multiple cameras to do it in digital signage.

Christopher Jordan (06:34)

You can also at that point detect what their actual emotional state is by looking at the image.

Maarten Tobias (06:39)

Exactly. Well, that's a good remark indeed, because we have a camera. We can understand a lot about the user. And emotional recognition is a key thing of that. So if you look at our concept of simulated reality, it's on the one end, it's the simulated reality that stands what we say, SR which is actually SR without wearables, right. And that's a combination, actually, of our display technology. But you can also mention interactivity. So when you have hand tracking, you can interact with the object, you have spatial sound and understanding the user like emotion recognition, heart rate recognition, which you can all do by a camera. And that totally immersive experience is what we call simulated reality.

Todd Cochrane (07:12)


Christopher Jordan (07:13)

This can be used in therapy situations, all kinds of stuff, working on people's fears.

Todd Cochrane (07:20)


Maarten Tobias (07:20)

Yeah, that's a good point.

Todd Cochrane (07:21)

Because it doesn't come too far out of the screen, I would say that the visual feeling I had is that it was maybe out like that far, you know, in certain aspects of this.

Maarten Tobias (07:35)

Well, but if needed, I can put it on your nose. But that's not comfortable.

Todd Cochrane (07:39)

Ah, yeah, I think so. It's very, very cool. This is, this is very interesting. I just. What you guys come up here is really cool. Is this a first? Is anybody else doing this?

Maarten Tobias (07:53)

No, this is the first. So Acer is the first customer that brings us to market. And we hope to announce several other big IT companies in the coming months.

Todd Cochrane (08:01)

So you just basically have to run the software package on top of it in the correct hardware.

Maarten Tobias (08:05)

Yeah, so what we actually deliver is the optical stack, the hardware, and then our software platform.

Todd Cochrane (08:11)

Outstanding. What's this going to retail for and of course you have to buy the laptop? But what is your piece? What is where's your guyses model?

Maarten Tobias (08:19)

Yeah, so what in the end, Acer sells is as a total laptop. So that's fully integrated into the laptop. I think it goes for about $4,000 Right. So but it's also a very high-end laptop that has an RTX 3080.

Todd Cochrane (08:30)

Sure, sure.

Maarten Tobias (08:31)

So that's also a big part of the cost factor.

Todd Cochrane (08:33)

Yeah, so and so they actually deliver it with everything installed. So.

Maarten Tobias (08:37)

This is what they call a SpatialLabs Acer Laptop and you can buy it and that's how you get it.

Todd Cochrane (08:43)

Very very, very cool.

Christopher Jordan (08:44)

I see my next laptop purchase.

Todd Cochrane (08:46)

Well, And I. What were-

Maarten Tobias (08:49)

Yeah, and you haven't even seen that.

Christopher Jordan (08:50)

For AR VR, for AR VR creators things like that. I have friends that work in movies out there doing XR and stuff like that. So for them to be able to model what they're doing and actively see it like that without a VR headset.

Todd Cochrane (09:04)

The audience.

Christopher Jordan (09:05)

That's a game-changer.

Todd Cochrane (09:06)

You know, and I can't I can't stress this enough. You guys could see what he would have up on the screen but it did not don't even ignore that what you saw on the screen it's not it is not what you see here. So just so everyone's clear. I was pretty blown away that that could do that just wearing glasses, regular glasses, or regular eyeballs.

Maarten Tobias (09:31)

And the interesting part is that we actually are able to track your eyes with them with you know your headset, you had your mask, so you're covering quite a bit of your face and we're still able to track your face very well.

Todd Cochrane (09:40)

Yeah, It did. Well, who so where can people find more information about this?

Maarten Tobias (09:45)

You can go to www.dimenco.eu or www.simulatedreality.com and-

Todd Cochrane (09:53)

Simulatedreality.com. I think that's the easier one to remember.

Maarten Tobias (09:56)

Exactly. And more important by the way.

Todd Cochrane (09:58)

Yeah, simulatedreality.com. Thank you for coming out and show me this.

Maarten Tobias (10:02)

Yeah, thanks for having me.

Todd Cochrane (10:03)

You just. It's like three things in a row that have blown me away here today. And that's what I come to CES for is to be wowed. I don't have a person application for it. But there's some people out there said, Ah, like you, right? So your bill for that show just went to four grand so.

Christopher Jordan (10:22)

I hope my wife is not watching. Or if you are sweetie, sorry.

Todd Cochrane (10:32)

So, all right. Hey, thank you so much for thanks for having me. Yeah, thanks for showing this often. Very, very cool. simulatedreality.com

Erin Hurst (10:43)

TPN CES 2022 coverage is executive produced by Michele Mendez. Technical Directors are Kurt Corless and Adam Barker. Associate producers are Nancy Ertz and Maurice McCoy. Interviews are edited by Jo Mini. Hosts are Marlo Anderson, Todd Cochrane, Scott Ertz, Christopher Jordan, Daniele Mendez, and Allante Sparks. Las Vegas studio provided by HC Productions. Remote studio provided by PLUGHITZ Productions. This has been Tech Podcasts Network Production, copyright 2022.

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