The UpStream (Page 119)

Google's "Right to be Forgotten" Articles Asked to be Forgotten

posted Sunday Aug 23, 2015 by Scott Ertz


Google is in the middle of an Inception-style moment. When the European Union ordered Google, Bing and Yahoo to offer the ability to request content removal from the search index, a lot of places wrote about the order. It was, after all, a strange requirement of a company whose whole business model revolves around knowning everything people want to know. Since then, many articles have been written about requests that have been made through the system

Now, the company is being ordered to forget about the order to forget. The U.K.'s Information Commissioner's Office has ordered Google to remove links to articles about the "right to be forgotten" requests in Europe. They have been given 35 days to comply with this odd meta request, though it is not clear what the punishment might be for non-compliance.

The order comes in response to a previous request from someone who had what they called a "relatively minor offense" nearly 10 years ago. Google complied with the request, removing links to articles about the incident. However, sites wrote about the removal, because they were relevant to current events - namely the right to be forgotten law. Google refused to continue sensoring new content under the request, because of the fact that the content was in the public interest.

If Google complies with the order, it will essentially be accepting that the EU has the right to censor the content on the web on a very wide scale. This is not the first time that a government has ordered Google to highly censor their search results. In 2010, Google was ordered to censor a tremendous amount of content in China, which resulted in the company abandoning the country entirely, making way for Baidu to take the reigns in the country. UK Deputy Information Commission David Smith said,

The commission does not dispute that journalistic content relating to decisions to delist search results may be newsworthy and in the public interest. However, that interest can be adequately and properly met without a search made on the basis of the complainant's name providing links to articles which reveal information about the complainant's spent conviction.

So, the order wants to censor journalistic content because it contains someone's name in regards to a modern and lawful activity, required by the government. Censoring access to the free press is a major step in the direction of a totalitarian government, and Google has proven over the past few years that they do not want to be a part of that process. It will be interesting to see how Google responds to this order.

Nintendo to Drop Price of 2DS

posted Sunday Aug 23, 2015 by Scott Ertz

Nintendo to Drop Price of 2DS

Almost exactly 1 year ago, Nintendo announced the 2DS, a handheld designed to be less expensive than its larger 3DS and 3DS XL siblings. It removed the 3D capabilities, as well as the hinge, making it a dual-screen tablet design, rather than the better-known clamshell design.

The device was launched to coincide with the release of several new games for the mobile environment: particularly the new Pokémon games, which launched the same day. To play these games, you needed a device within the family. The company's fear was that not enough people would be willing to pay the retail price for a 3DS, hence the less expensive alternative.

This week, coinciding with the anniversary of the launch, the company announced yet another reason to consider getting a 2DS - a price cut. The company is cutting the price almost 25%, or $30, from $130 to $100. The handheld also comes with Mario Kart 7, making it a truly great deal. It is no wonder the company sold over 2 million devices in its first few months.

Scott Moffitt, Nintendo of America's Executive Vice President of Sales & Marketing, said of the price cut,

At a suggested retail price of $99.99, Nintendo 2DS is an even more attractive introductory option for first-time gamers. The new lower-priced hardware combined with the strong lineup of new games launching this year and arguably the best library of games in this generation makes it a great time to be a Nintendo fan.

If you are in the market for a new handheld gaming device, the 2DS might just be the device to check out.

Samsung Follows HTC, Begins Pushing Ads to New Phones

posted Sunday Aug 23, 2015 by Scott Ertz

Samsung Follows HTC, Begins Pushing Ads to New Phones

Advertising has always existed in electronics as a way to overcome the large costs of product development. Obviously, the most common place we see them are on websites and in free apps, though we are beginning to see them in other places. Earlier this year, HTC introduced advertising into the notification system in Android, bringing a lot of negative attention to the already struggling company.

Proving that insanity known no bounds, Samsung has apparently begun experimenting with the same concept. Examples published online include an ad for Million Dollar Listing on Bravo (sponsored by Land Rover), Galaxy S6+ and Peel Smart Remote, a part of Samsung's included application suite. According to the initial report, the Bravo ad simply opens the Peel app, where you can set a reminder for the show.

This means that, for now, Samsung is technically only advertising their own products through their own products and/or services. That does not mean that it will stay that way. One of the recent HTC ads pushed to phones was for Fantastic Four, this year's entry into the disastrous movie franchise. It is always possible that HTC has a financial interest in the success of the film, which would play nicely into their last couple years of losing money, but it is more likely that they were paid to advertise the film.

We support responsible digital advertising, as it does make services like ours available to the public for free. The difference here is that you are not receiving a product or service for free - you have paid a lot of money to Samsung and HTC for your device. You have the reasonable expectation that the price you paid, likely through your carrier, would have paid for the cost of the device, therefore receiving advertising from the manufacturer, for their products or not, is an unexpected development.

Obviously this is not a legal issue, though it is definitely a customer service and expectations issue. If this continues, will it affect your future smartphone buying decisions? Let us know in the comments.

Google Becomes Alphabet, Confuses Everyone

posted Sunday Aug 16, 2015 by Scott Ertz

Google Becomes Alphabet, Confuses Everyone

Corporations change their names all the time. Usually, the change comes about when a company is in trouble and restructuring its operations. Research in Motion became BlackBerry during a restructuring that was intended to minimize other divisions. Tandy Corporation became RadioShack Corporation when they shed their other businesses, like Tandy Leather, to focus on their retail business, which was at an all-time high. What almost never happens is a company changing their name when the old name is highly recognizable.

I say almost never because this week, Google announced a corporate name change. Instead of Google, the company will now be known as Alphabet. Despite the name change, the company will continue to trade on the NASDAQ as GOOG, indicating, at least in some part, a lack of confidence in the move. The "new company" will become more of a holding company rather than an operational entity, with wholly-owned subsidiaries underneath.

A new company, called Google, will emerge below Alphabet, which will be responsible for several of the existing Google brands, such as Search, YouTube, Android, etc. Other, unrelated brands, such as Nest, Fiber and Ventures, will be spun out to their own divisions, with 8 in total (as of today). Alphabet will have CEO Larry Page, President Sergey Brin, Executive Chairman Eric Schmidt, CFO Ruth Porat and Chief Legal Officer David Drummond. The new Google will be headed by new CEO Sundar Pichai, who was previously the guy who was actually running the Google operations.

In addition to confusing everyone on the Internet, this change has the potential to cause some real problems for the company. For example, the name Alphabet is a registered trademark in many countries, some of which are existing software companies. Also, it turns out BMW already owns the trademark and domain name, and have taken issue with the announcement. Of course, the name is also bad for SEO, but Google has never been afraid to adjust their search results to emphasize their own brand.

The real problem they face is the potential loss of their trademark. It has been many years since the word Google became google, transitioning from a noun to a verb. As it becomes a common word in the vernacular, it becomes harder and harder to retain a trademark. Aspirin, Cellophane and Thermos are well-known brands who lost their protected status because of the commonality of their names in the popular vernacular. Google is headed in the same direction, accelerated by the demotion of the word even within its own corporate structure.

A potentially hidden, or at least unannounced result of the new structure is the siloing of the company. Google has long been known for having a happy, yet toxic corporate culture, one which can affect business decisions. Google product managers are paid partially based on the size of their teams, and team members can be easily poached. Add to that Google's long-term focus on information collection and advertising revenue, and companies like Nest can become a frightening brand to avoid at all costs, if affected by the corporate culture. Splitting Nest away from Google could help the company come up with its own business models without pressure from "above."

Will the new name work? Possibly, but it is clearly not going to be an easy transition for the company.

Crackdown 3 Shows Off Power of Azure, Only Limited by ISP

posted Sunday Aug 16, 2015 by Nicholas DiMeo

Crackdown 3 Shows Off Power of Azure, Only Limited by ISP

As we fully move into current-gen gaming on the Xbox One and PlayStation 4, we're finally starting to see the consoles pushed more and more. For the Xbox One, the Azure cloud was supposed to make playing games more immersive and dynamic, however fans seemed to hate innovation when this feature set was announced back at E3 2013. Because of this, many games pulled back on using cloud services to improve gaming experiences, however some first-party titles were still taking advantage of the superior performance. This week, Reagent Games stamped their approval on cloud-backed gaming as well, saying that Crackdown 3 will be so intense, your only bottleneck will be your Internet service provider.

In an interview, Microsoft Studios' GM Shannon Loftis said that the power of the cloud is real. Crackdown 3 will take full advantage of it with the game's multiplayer destruction, and the servers that host the 100% destructable cities can scale up and down, using more server power when needed. The only thing Microsoft and Reagent can't guarantee, however, is the connection between you and your ISP, which may limit how much chaos you will witness while playing.

We can ensure that what leaves the data center is in a particular state, but not what happens between then and when it gets to people's houses. There's code on the client side that ensures that all the instances stay synced and that you're seeing what I see and that it all runs smoothly.

It's worth mentioning here that the studio is saying that you will be affected; it's just saying that it might be a problem if you have a much slower connection than your peers in-game. Considering the fact that at Gamescom, we saw Crackdown 3 in all its glory leveraging the cloud, the game has already proven that it drives the Xbox One into being an insanely powerful console. Maybe this will be the game that finally pushes developers back to harnassing the tools that Microsoft gave them to really make this generation of consoles mean something.

Over $100 Million Made from Hacking 150k Press Releases

posted Sunday Aug 16, 2015 by Nicholas DiMeo

Over $100 Million Made from Hacking 150k Press Releases

Classify this one as next-level insider trading. The Securities and Exchange Commission has issued a statement that says hackers out of the Ukraine hacked databases containing press releases that weren't released yet in order to use the information to make over $100 million on the stock market.

The SEC says that the hackers would secretly access the press releases and share the info they found with stock traders across the globe for a cut of their earnings on said information. The US government has arrested five suspects so far and has filed charges on 32 other people based on these findings.

Two particular gentlemen, Ivan Turchynov and Oleksandr Ieremenko, were allegedly behind the entire operation, according to the SEC. The agency says that these two worked their way into Marketwired, PR Newswire and Business Wire, three of the biggest news wire services. The hackers would then grab embargoed press releases and send them to businesses and investors. The SEC says over 150,000 pressers were stolen but would not say how long this was going on for.

The thieves aren't the only ones involved in this elaborate setup. Traders were actually sending the men lists of companies and press releases to go after, but only after they were sold on the idea. There was even a video made about how the traders could get access to the information.

SEC's Director for the Division of Enforcement, Andrew Ceresney, said,

This cyber hacking scheme is one of the most intricate and sophisticated trading rings that we have ever seen, spanning the globe and involving dozens of individuals and entities.

In all, 14 businesses and 16 stock investors have had civil charges filed against them. Seven other people, along with Ieremenko and Turchynov are looking at criminal charges. The SEC said they have already been granted the order to freeze any and all bank accounts and assets related to the crime.

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